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Haney Strategy

Website Rebuild

Rebuilt so buyers find you, stay longer, and raise their hand.

Not every site needs rebuilding. On a short call, I'll tell you whether yours needs a fix, a refresh, or a new site.

Book an Introductory Call

Sites from $5,000Larger builds from $15,000

Fixed quote. You own everything.

What your site might need

  • Fix what's broken:Quoted after a look
  • Refresh what you have:Quoted after a look
  • Build new:From $5,000

I'll tell you which one yours actually needs, even when it's the smallest job.

A real page, annotated

Every question a buyer asks has a place on the page.

This is yorkgiving.com, the site I built for Catholic Harvest Food Pantry's free Thanksgiving meal program in York, Pennsylvania. Pick a question a family asks, and the screen goes to the part of the site that answers it, marked in gold.

yorkgiving.com
The top of the yorkgiving.com homepage: the headline, a line on the meal and who provides it, buttons to get a meal or to volunteer, and a picture of a Thanksgiving table.
The top of the yorkgiving.com homepage: the headline, a line on the meal and who provides it, buttons to get a meal or to volunteer, and a picture of a Thanksgiving table.

Where the work is

What your site says decides whether anyone calls.

Plenty of sites look good now. The ones that bring in clients answer what people want to know before they call.

  • You don't write a word.

    Each page answers a real question your buyers ask, in plain words.

  • It is built to be found on Google and in AI answers.

    Fast pages, clean structure, and answers laid out so search engines and AI assistants can read them and quote you.

  • You own it, and it costs about $20 a month to run.

    Your repository, hosting, domain, and analytics sit in your name from day one.

Website Design & Build Pricing

A clear scope. A fixed price.

Your first website or a complete rebuild. I handle the strategy, writing, design, and development, with a price agreed before work begins.

Example project scopes One-time price, fixed quote

A concise site for your business.

A complete site covering who you are, what you offer, why buyers should choose you, and how to get in touch.

Example: Home, About, Services, Customer Stories, and Contact.

$5,000 to $8,000

Up to 5 main pages

Dedicated pages for your services.

A complete site that gives each service room to be explained, supported by customer stories and answers to buying questions.

Example: Home, About, four service pages, two case studies, FAQs, and Contact.

$8,000 to $15,000

Approximately 6 to 12 main pages

Services, industries, and locations.

A complete site with dedicated paths for different buyers, organizing a broader offering so each visitor can find what applies to them.

Example: Core company pages, individual services, industry or location pages, case studies, and a resource section.

$15,000 to $25,000

Approximately 13 to 25 main pages

Every project includes

  • Strategy and the buyer-question map
  • All the writing, handled by me
  • Design and build, fast on every screen
  • Pages that Google and AI answers can read
  • Standard contact or booking forms
  • Analytics and launch checks
  • The 90-day re-test against your day-one baseline
  • Ownership from day one: repository, hosting, domain, and analytics

Your quote

Page counts are a guide. Original writing, functionality, and content migration determine the final quote.

Your quote is fixed and in writing before any work starts.

Complex projects may exceed $25,000.

Hosting, about $20 a month for a typical site, your domain, and any paid services you choose to add are billed to your own accounts.

What will my written quote cover?

Your quote names every page in the project and covers the writing, design, and build for each one. It lists any forms, features, and content to carry over, and it includes launch and the 90-day re-test. It states one fixed price and when each payment is due. Anything outside the quote is named, so nothing is assumed.

Not sure how much your site needs?

We'll work out whether a fix, a refresh, or a new site is the right next step. Fixes and refreshes are quoted after a look at what you have.

Book an Introductory Call

How it runs

From the first call to the 90-day re-test.

Most small sites launch in four to six weeks, depending on how fast feedback comes back.

  1. A call

    We talk through your business, your buyers, and what the site needs to do.

  2. A fixed quote

    One number for the whole job, sized to your site, so you know the cost before I start.

  3. The words

    I map the questions your buyers ask and write every page to answer them.

  4. Design and build

    The site is designed around those words and built fast, clean, and easy for search engines and AI to read.

  5. Launch

    Any old address redirected, the new pages submitted for indexing, and your analytics baseline recorded.

  6. The 90-day re-test

    I score the site again against that baseline and show you what moved.

Jim Haney smiling as he works on a tablet, seated by a window beside a fern

Who does the work

You work with me, start to finish.

The person on your first call is the person who maps your buyers' questions, writes every page, designs and builds the site, and re-tests it at 90 days.

Both sites shown above are my work. I designed and built YorkGiving and helped write it, and this site is mine from the words to the build.

27

Years across sales, marketing, and technology, from SMB to Fortune 500.

“He is the guy you go to when you need something done right, done on time, done cross-functional, and done with a focus on originality.”

Mike DaneFormerly VP Marketing at Flex Technology Group

Questions

What owners ask before they start.

How long does it take?
Most small sites launch in four to six weeks, depending on how fast feedback comes back. A larger build's schedule is set when we scope it.
What do I need to provide?
Your knowledge of your buyers, shared on our calls. Access to your current site, domain, and analytics, if you have them. Your logo and any photos you want to use. And feedback on the words when I send them, since that pace sets the launch date. I handle the writing, so your part is reading and reacting.
Why not build it myself with AI?
You can, and the tools are good. A site builder or an AI assistant will give you clean pages quickly. What I add is the thinking behind the pages: finding the questions your buyers ask, answering each one in plain words, and building the site so Google and AI answers can find it. If you build it yourself, start by writing down the questions your best customers asked before they bought.
Can my team edit it?
Yes. The site is yours, and the editing setup is built around how your team publishes, from quick text changes to a full content workflow. We settle that when we scope the site, so your team can update a page the day it needs updating.
What does it cost to run?
For a new build, about $20 a month for hosting on a typical site, billed to your own account, and with your domain that is the whole running cost. There are no plugin licenses or theme subscriptions to renew. A fix or refresh keeps the setup you already have.
What if we part ways?
You keep everything. The repository, hosting account, domain, and analytics are in your name from day one. A new build runs on Next.js, a widely used framework, so any developer who knows it can pick up where I left off. A fix or refresh stays on the platform you already have.

Next step

Built to last, not rebuilt next year.

You own the site from day one, there are no plugins to break, and 90 days after launch I re-test it against the day it went live. Start with a conversation.