Claude training for teams
Claude Team Training Real work. Real adoption.
Claude training for business teams. In four weeks, the sales, service, and administrative work your team assembles by hand every week starts running through workflows your team builds. Your people review and approve every piece before it goes out.
For SMB and mid-market teams. If your people assemble the same work by hand every week, it qualifies, whatever the business.

The work you already do
The same work, week one and week four.
Four pieces of work most teams turn out by hand every week. Week 1 is how it gets done today. Week 4 is how it runs once the team has built it with Claude, Anthropic's AI assistant. In your four weeks, the list is your team's own work.
- Client updates
Week 1By hand, every week.
Week 4Drafted with Claude. Your account manager checks it and sends it.
What changesIt goes out the same day, and it reads the same way every week.
- Quotes and proposals
Week 1Rebuilt from the last one.
Week 4Drafted with Claude. Your sales lead checks the numbers and sends.
What changesLess rebuilding, and the numbers get checked in the same place every time.
- Service follow-ups
Week 1Written up after the visit.
Week 4Drafted with Claude. Your service manager approves and sends.
What changesThe follow-up leaves while the visit is still fresh, instead of waiting for a quiet hour.
- Weekly reports
Week 1Copied and pasted together.
Week 4Assembled with Claude. You read it and sign.
What changesIt is assembled before the meeting instead of during it.
An example. The work will be your team's.
From ideas to everyday use
I show your team how to use Claude in the work they already do, with real examples, live practice, and a simple plan to keep it going.
- Hands-on and role-specific
- Focused on real workflows
- Built for lasting adoption
Which team goes first
The team with the most repeat work goes first.
Start with one team and the work it already does every week. I don't count heads: a big team splits into smaller working sessions, and the price stays the same. Just you, or two of you? That's a different conversation, and I'm happy to have it on the call.
Most of the companies I talk to already have AI somewhere. One person got good at it, the rest of the team watched, and the course everybody sat through last year did not change a single Tuesday. Using AI every week and getting real work out of it are two different things. The difference is whether anybody built anything.
Your team is ready when four things are true
A manager takes part.
Not a boss who checks in at the end. The manager builds alongside the team and keeps the routine going afterward.
The work repeats.
Weekly or monthly, the same kind of work, from the same kind of information.
The information is reachable and approved.
The team can already get to what the work needs, and you are comfortable with Claude seeing it.
The team practices between sessions.
The workflows get built in the sessions and tried on real work in the week between them.
Sales, service, marketing, or the back office
The work looks different from one business to the next, and the pattern repeats: something the team produces every week from the same kind of information. A few I see most:
Sales.
- Proposal prep from discovery notes and approved product details
- The follow-up after the call
- The pipeline notes the manager reads on Monday
Service.
- Service summaries after a visit or a ticket
- Client review prep
- The recurring reports clients wait on
Marketing and content.
- The weekly newsletter
- The social calendar
- The first draft of a case study
Back office.
- Renewal follow-ups
- The month-end reporting
- The vendor chasing that slips when the week gets loud
What this is not
Custom software. I do not build integrations into your systems, and nothing here depends on one.
A way around access. If your team cannot reach a piece of information today, a workflow cannot reach it either.
Unattended work. Nothing sends on its own. Every workflow stops at a named reviewer.
Inside the four weeks
Select it, build it, run it, improve it, demo it.
The four weeks are five steps, not a calendar of meetings. Each step happens first in a working session with me, then again in the team's normal week.
How the four weeks run
Select. We pick the recurring work with the manager: what the team produces every week, what it costs them to assemble, and what has to be reviewed before it leaves the building.
Build. The team builds each piece into a workflow, in plain English, with me working alongside them. Every workflow names the person who reviews it.
Run. The team runs the workflows in its normal week, on live work, and brings back what broke.
Improve. We fix what broke and write each workflow down, so it holds after the four weeks end.
Demo. Your team demos its own work, running, to you. That is the finish line.
What you keep
Named workflows. Every piece of work the team rebuilt, running, with the person who signs it off named inside the workflow.
The documentation. Each workflow written down in plain English, so it holds after week four.
The weekly rhythm. The manager's routine for keeping the work honest: what ran, what got signed, what needs a second look.
The sign-off. Claude does the assembly. Your people approve every piece before it goes out.
Which workflows we build, and who joins each working session, is agreed with the manager before the four weeks start.

The proof
I run my whole practice with Claude. That is why I can teach it.
I started where almost everybody started, in ChatGPT: email, copy, novelty. The shift came when I put Claude on real work and the work came back complete: proposals, business plans, and eventually the code behind this site. Today I run my whole practice with Claude, every single day: the research, the proposals, the client dashboards, the writing, the build. What your team builds in four weeks is the same discipline, on your work.

AI & Digital Transformation certificate
26
Years across sales, marketing, technology, and AI
33
Months of hands-on AI build, daily
As of September 1, 2026
200+
MSP leaders trained on AI at IT Nation Connect, 2024 and 2025
I also sit in the fractional chief marketing and technology officer seat for clients on retainer, which is where I get to watch what holds after a training ends and what quietly does not.
A peer, on the AI work
He has successfully integrated AI into marketing workflows, enhancing efficiency and maintaining the human element in AI-driven processes. His ability to keep the human voice and creativity central to AI-driven content truly stood out.
The price
One offer. One price per team.
$6,500
Per team
Four weeks
Your team demos it
The price covers the team, the four weeks, and the demo. A big team splits into smaller working sessions at the same price. We'll work out the details on the call.
Book an Introductory CallWhat the price covers
- Direct work with me for the four weeks. Not a course, and not handed to somebody else.
- The working sessions, and the practice the team does between them.
- The documented workflows, each with a named reviewer.
- The manager's routine for keeping them running after the four weeks.
- The demo your team gives you at the end.
- The written ground rules for what Claude may see and who approves what.
What you bring
A manager who takes part.
The team, and the recurring work it already produces.
Access to the information those workflows need.
Claude subscriptions, bought straight from Anthropic at their published prices. I sell no licences and take no commission on any of them.
The workflows we build and the access they need are agreed with you in writing before the four weeks start.
Questions
What owners ask before they start.
What is Claude Team Training?
Do my people need to be technical?
What Claude accounts do we need, and what if we already pay for another AI tool?
What about our data, and who is responsible for what goes out?
Why Claude?
How is this different from a workshop?
What happens after week four?
The intro call
Bring the team you'd start with.
It's free, and it's specific. Sixty minutes, no prep. Tell me which team you have in mind and what their week actually looks like, and we will map their four weeks together. You leave with a straight answer on whether this fits and which work I would start with, whether or not we ever work together.