For founders and owners
One senior leader for marketing, technology, and AI.
You have people running the day to day. I bring the senior direction that pulls marketing, technology, and AI into one growth engine, with the range of someone who has run it from owner-led to Fortune 500, without a full-time hire.
What this seat owns
The growth plan
Where marketing and AI move the number, written down and sequenced.
The brand, the website, and the words
How the business shows up, and whether it converts.
The marketing that runs
The campaigns and the pipeline, with a senior owner on the number.
The technology stack
The tools you already pay for, working as one connected stack.
AI, put to work
Pointed where it saves real hours and brings in real revenue.
All of it, under one senior seat.
One seat: your fractional CMTO and AI advisor.
What changes once the seat has a senior owner
What you get when one seat owns it.
Four things change first.
A growth plan you can actually see
The next moves written down, sequenced, and moving on a weekly cadence.
Marketing that runs on its own rhythm
Owned and accountable, so momentum holds through even your busiest weeks.
AI put to work on your business, not the headlines
A small business can put AI to work in days, not quarters. I point that speed at a first move that saves you real hours.
Net-new arriving on purpose
The referrals that built you keep coming, now alongside a pipeline you can forecast and repeat.
What I believe
Marketing, technology, and AI are one growth engine now.It runs best with one senior leader who owns all three. That is the seat I fill.
Jim Haney, AI Advisor and Fractional CMTO
The range behind the seat
Senior range, on your side of the table.
26
Years across sales, marketing, technology, and AI, grounded across SMB, mid-market, and Fortune 500
You are handing one senior seat to one person, so the range behind it has to be real. I have spent 26 years carrying the number across companies of every size, and I have been hands-on with frontier AI since 2024, building in production, not reading about it.
I have sat where you sit, owner-led and lean, and I have led marketing and technology at Fortune 500 scale. Your business gets the senior version of that, backed by an MIT certificate in AI and digital transformation.
Ways to work together
Where owners start with me.
You do not have to hand it all over at once. Most owners start with a plan they can see, then give the seat more as it proves out, from a standing weekly cadence, to a single build, to a workshop for the people you already have, to a four-week training that leaves one team running its real work with Claude.
Start here
From $199
per sales professional
Power-Ups
Working sessions that power up how your team sells, and a defined-standard build that puts you in the same searches a bigger competitor shows up in. If you carry the bag yourself, the Prospecting kit is built for you.
The LinkedIn Profile Power-Up: $199 per sales professional, no minimum
The AI Prospecting Power-Up: $499 per sales professional, everything included
The AI Search Power-Up: $12,000 all-in, about five months end to end
Go further
From $7,500/mo
12-month term
Fractional CMTO
The senior marketing and technology seat, in your business's weekly cadence, owning the growth number.
One senior leader setting marketing and AI direction
Execution alongside your team, not just advice
Outcomes tied to pipeline and revenue
Train the team you have
$6,500
per team · four weeks
Claude Team Training
A small team wears every hat, which is exactly why this pays off fast here. Four weeks with one team of about ten, rebuilding the work they already produce every week, the client updates, the quotes, the follow-ups, to run with Claude, Anthropic's AI assistant.
Built by your people in plain English, with every output gated by a person
Documented so it holds after the four weeks end
Ends with the team demoing its own work, running, to you
Rebuild the front door
From $25,000
all-in · Blueprint credits
Website Rebuild
Your website is the one salesperson every buyer meets before they meet you. A ground-up rebuild for the buyer journey and AI search, mapped and priced by a $5,000 Blueprint before the bigger number is on the table.
The $5,000 Blueprint: the buyer-question map and the exact build quote, credited in full
Copy written for your buyer's questions, built to the seven-part search standard
You own everything from day one: repository, hosting, domain, and analytics
In their words
Trusted by the people who've worked beside me.
Jim is the perfect mix of sales and marketing with a solid handle on the business. Outgoing and gregarious, diplomatic and sincere. Practical and insightful, in the office, he's the sounding board you need before launching any initiative in the field. Sterling.
Frank Borovsky, Principal, Digital Consulting and AdvisoryJim is undoubtedly the most positive individual that I have worked along. Even when assigned challenging tasks with long odds, Jim will find a positive way to get his team to attack and accomplish the task. He leads by example and his presentation skills are excellent. Jim's enthusiasm is contagious.
Dusty Lininger, Owner, Lininger MortgageFAQ
Questions owners ask me
What is a fractional CMTO?
How does bringing in this seat actually start?
Is my business big enough for this?
I already have a marketing person, or an agency. Where do you fit?
Is this just AI, or actual growth?
How I think about this work.
Next step
Let's get a senior owner in that seat.
Walk me through where marketing, technology, and AI can move your growth the most. I will tell you straight what one senior owner in that seat changes.